Shake the Money Tree: How to Produce a Winning Fundraising Event with a Live and Silent Auction
Product Description
Shake the Money Tree describes the four objectives that are achieved at every successful fundraising event and the tasks that need to be accomplished to make sure those objectives are met. There are over 160 tasks divided among 15 hypothetical committees for easy reference. Hi, I'm Richard O'Keef. And I wrote this book to help fundraisers everywhere raise more money to help more people. I have seen organizations actually double the amount of money raised over the... More >>
Shake the Money Tree: How to Produce a Winning Fundraising Event with a Live and Silent Auction
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Comments
Shake the Money Tree has to be the best book ever written about fundraising auctions. It’s well organized. In fact, the table of contents serves as a broad checklist. There are 160 tasks with supporting reasons divided into 15 hypothetical committees for instant reference. Some other books include some of these tasks, but they don’t mention why the tasks are important.
The book takes you step-by-step through everything needed to produce a fundraising auction that could double or triple your organization’s usual results–from the marketing, to the items that bring in the most money, to getting the bidding guests emotionally invested in the organization, to getting them “caught up” in the thrill of bidding.
This book is absolutely essential for anyone involved in fundraising auctions.
Rating: 5 / 5
I am a benefit auctioneer and i have studyed this book and made suggestions to my clients and have had successful fundraising events using the information in this book. I give it a high rating.
Rating: 5 / 5
We have used the author of this book for our dinner/auction event for several years now and have loved his advice. This book takes things to the next level! It is practical — in ways that some of these types of guides are often not. Great insight into making sure guests feel special and appreciated, which we have found is the key to a successful event. I recommend this book highly and think any group that does auctions should have this book as required reading for event organizers!
Rating: 5 / 5
This book is fantastic! I’ve seen problems happen at fundraising events and this book addresses them all. It’s the best advice a fundraising event chairperson could get. I’m making sure all my clients have this book, and if they do what the book suggest, my job to raise money at live auctions will be a whole lot easier.
Rating: 5 / 5
If you are in charge of a major fundraiser, this is the book for you. It has so many wonderful ideas and it covers every area in relation to organizing the entire event. I have passed it on to several other people who are helping with our event and everyone of those people feel the same way. This is a “must have” resource. So thankful to have found it.
Rating: 5 / 5